Building partnerships and creating unforgettable moments with DENSO customers in Portugal
A unique opportunity to recharge and connect
In mid-October, the DENSO Aftermarket Central team hosted an exclusive customer event in Portugal – an inspiring four-day experience designed to celebrate top-performing partners, strengthen relationships and introduce innovative products.
Celebrating success across Central Europe and Central Asia
The event brought together 25 representatives from 16 leading distributors across 10 countries, recognising their outstanding contribution and loyalty to the DENSO brand.
The programme blended relaxation, professional training and adrenaline-filled activities, creating the perfect environment for collaboration and growth.
Introducing ClearAir+: Comfort and health for every journey
A highlight of the event was the product session led by Jerek Zdrzeniccki, Product Manager for Filtration, who unveiled the new ClearAir+ cabin filter range.
These advanced filters deliver enhanced comfort and a healthier cabin environment, reinforcing DENSO’s commitment to innovation and driver well-being.
Participants enjoyed a series of unique activities, including:
- Driving a Porsche Cayman on the legendary Estoril circuit
- Off-road adventures for thrill-seekers
- Tackling a rally track and competing in a mini RC WRC race with Toyota GAZOO Racing models
- A catamaran cruise offering stunning views of Portugal’s iconic coastline
- Guided visits to Lisbon, Sintra, and Quinta da Regaleira, plus an exclusive wine tasting at Casal Sta Maria
- And much more to make the experience truly unforgettable
Strengthening partnerships beyond business
“The atmosphere was warm and inspiring. This event deepened customer relationships, strengthened the DENSO brand, and sparked interest in new products, especially ClearAir+,” said Hristo Karaulanov, Sales Manager, DENSO Aftermarket Central Region.
Hristo expressed heartfelt gratitude to all participants: “Your energy, enthusiasm, and positive spirit made this event truly exceptional. Moments like these remind us of the power of our partnerships – not only in business, but in how we come together as a community. Thank you for your loyalty and trust.”
Watch the video from the event: https://youtu.be/zQHqJyf2bS8
